BASF has maintained its position as the world’s most valuable chemical brand for the 11th consecutive year, with a brand value of $9.5 billion.
This consistent performance reflects the company’s effective cost optimization, commitment to sustainability, and digital transformation efforts.
However, the combined brand value of the top 50 chemical brands globally has dropped 2%, totaling $82.5 billion. This decline is primarily due to weaker performances in major Western markets, especially the U.S. and Germany.
Key highlights from the report include:
- Wanhua’s brand value surged 40%, making it the world’s fastest-growing chemicals brand.
- DuPont retains its title as the strongest chemical brand globally.
- Satellite Chemical made the biggest leap in rankings, climbing 13 spots.
Savio D’Souza, Senior Director at Brand Finance, noted:
“While Western chemical giants still dominate in brand strength, Chinese brands are rapidly gaining on them in brand value. Seven out of eight Chinese brands saw an increase in both value and rank in the 2025 Chemicals 50 ranking. Companies such as Rongsheng Petrochemical, SABIC, Satellite Chemical, and Wanhua are aligning with national priorities, investing in sustainable technologies, digital transformation, and innovation to strengthen their market positions and improve global competitiveness.”
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